The digital marketing landscape is continually changing which is why learning and development is so important to us at Innovation Visual. Investment in training allows us to keep up to date with key changes to allow us to deliver the very best digital marketing services and results to our clients. It also benefits the people who are at the heart of Innovation Visual; as part of their own personal and professional development.
The North's Largest Search Marketing Conference
One way in which training is supported is through attendance at conferences. Past conferences we have attended include Brighton SEO and INBOUND however this year the team headed North to Search Leeds; the largest search marketing conference in the North.
In addition to attending the conference, some of the team have never been to Leeds before so it was the perfect opportunity to experience a different city in the process.
Why Search Leeds?
Now in its 4th year, Search Leeds takes place annually and is a FREE must-attend event for digital marketing professionals.
The conference offered the perfect chance for the team to listen to a range of talks from industry experts, take some inspiration on how others work whilst also reinforcing the solid foundation of knowledge we already have in our team.
Team members opted to listen to various, different talks on the day to ensure we soaked up as much knowledge as was possible. I think it’s fair to say that all the team found the talks insightful and interesting with a broad range of topics covered including; technical SEO, paid search strategy, UX, content marketing and search listening across four stages.
Keep your eyes peeled on our blog over the new couple of weeks for insightful posts on what individuals took away from the day