News, Articles & Knowledge

Google Ads Update 2019 - The Removal of Average Position Reporting

20-Mar-2019 16:51:45

Google Ads is making constant changes however one significant change we must focus on is the removal of average position reporting. 

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Topics: PPC, News

Advertising on Waze

28-Feb-2019 17:04:42

Waze is a navigation app used by millions of drivers around the world. Waze was founded in 2008 by Ehud Shabtai who was tired of sitting in Tel Aviv traffic, so set about creating navigation system that was smarter and more adaptable with routes planned using real time traffic conditions. This led to the development of the Waze app, which Google bought for $966 million in 2013.

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Topics: PPC

HubSpot integrates LinkedIn Ads

25-Feb-2019 08:13:10

HubSpot recently announced a new feature which will allow users to track and optimise their LinkedIn Ads from within the HubSpot platform. This new feature will be available in the Professional and Enterprise tiers of the Marketing Hub as part of the HubSpot Ads tool.

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Topics: Technology, PPC, News

Digital Marketing – What to look out for in 2019?

28-Jan-2019 17:41:07

The digital marketing landscape is constantly changing and it’s important to keep up to date with the latest digital marketing trends to ensure your business stays ahead of its competitors. In this article we’ll be taking a look at the digital marketing trends that you need to be aware of in 2019, which should help you to plan your marketing strategy to bring about success for your business online.

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Topics: SEO, PPC, Content

The secret to successful Facebook advertising

26-Nov-2018 10:15:00

Facebook is no longer just an incredibly useful and powerful tool for your social life. In fact, Facebook may have just created the single, most greatest marketing tool your business has available to them.

Facebook advertising is giving businesses the opportunity to extend their reach and capitalise on their “perfect” client or customer by allowing businesses to laser focus in on target demographics.

Here are some of the secrets to a successful Facebook Advertising campaign. 

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Topics: Technology, PPC, Social Media

Digital Marketing Horror Stories You Need to Beware Of!

31-Oct-2018 12:34:00

When it comes to Digital Marketing strategy and implementation, things can, and do, go wrong! Some of the mistakes can be far more damaging than others and we are going to delve into some of digital marketing’s most haunting horror stories that will have you screaming how did that happen in the first place?!

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Topics: SEO, PPC, Content