News, Articles & Knowledge

Innovation Visual are proud to announce that we will now be working with Social Asking. Social Asking have created an intelligent new tool that allows organisations to connect to their audiences and fan bases.

So, what is biddable media? Let’s start with definitions. Just so we can clear up any uncertainty over its meaning. Biddable media is media that is bought in real-time bidding via a live auction. For example, via Google Ads or Microsoft Advertising. It focuses on targeting the right user at the right time with the right message. Every advertiser in each auction is battling over the right for that valuable impression or the opportunity to get the attention of the potential customer or client.

We were delighted to partner with Axtell, suppliers of products and services to the construction industry, recently to deliver ongoing digital marketing services and help them achieve their ambitious growth goals. The IV team has been working with Axtell for a number of months now and have made some significant progress for our new client. Here’s a bit more about Axtell, what we’ve achieved for them so far and our objectives going forward.

We are delighted to share that we have recently started working with property management company, Serene Homes. Whilst we are always delighted to welcome new clients onboard, we are particularly excited to be working with Serene Homes becuase we are office neighbours! We have been working with James and his team for short amount of time so far but have already delivered some very encouraging results. 

Wycliffe’s motto is ‘Bold and Loyal’, and we couldn’t be prouder to have been chosen to help them achieve their ongoing business objectives through digital marketing.

Read on to find out why we were chosen and how our dedicated team will help the college to stand out even more in their community as a leader in private education.

On the 2^nd of September 2020, Google Ads made an announcement that upset a lot of advertisers, it said that, “Starting September 2020, the search terms report will only include terms that a significant number of users searched for, even if a term received a click.”