News, Articles & Knowledge

Pivoting Your Messages & Communications to Deal with Market Changes

22-Mar-2020 16:01:00 | 8 Minute Read

The coronavirus outbreak is the biggest single market disruption that the global economy has seen in decades. Even in a more localised or sector-based context, events such as the recession at the end of the 80s, the oil crisis of the 70s, and the 2008 financial crisis impacted fewer areas of the economy and more slowly than the current COVID19 outbreak. The great depression of the 1920s and the impact of the two World Wars are looking like the benchmarks for the economic disruption that could be witnessed.

But in all of the 24 hours news and social media cycle of doom, business people need to keep their heads, create a plan and work their way out of the situation that they find themselves in.

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Topics: SEO, PPC, Content, Social Media, The State of Marketing

Digital Marketing Services for Waverley Business During COVID-19

19-Mar-2020 10:57:28 | 1 Minute Read

The coronavirus outbreak is proving to be a challenging time for many small and medium businesses and the business climate as we know is rapidly changing.  Companies are needing to adapt to change including allowing employees to work remotely and flexibly or offering online and delivery services. To help support local businesses during this uncertain period, Innovation Visual were asked by Waverley Business to help get the message out about COVID-19 business support and advice available to them.

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Topics: Website, PPC, Work, Content, Strategy, The State of Marketing

Working with UK Hair & Beauty Wholesaler: Aston & Fincher

26-Feb-2020 17:35:00 | 2 Minute Read

Innovation Visual are pleased to announce that we are now working with Aston and Fincher to provide cohesive and integrated digital marketing services.

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Topics: SEO, PPC, News

Our Top Digital Marketing Commandments

19-Feb-2020 10:29:06 | 4 Minute Read

The world of digital marketing can be complex and with so much advice and information out there it can be challenging to know whether you’re doing the right thing for the best results and ROI.

To help you focus on the right things that are going to help you deliver better results., The Innovation Visual team have compiled our top digital marketing tips (or commandments) to steer you in the right direction. 

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Topics: SEO, PPC, Inbound, Content

Working with - ETC Hospitality

29-Nov-2019 13:00:00 | 2 Minute Read

Innovation Visual are pleased to announce that we are now working with ETC Hospitality to provide ongoing digital marketing services.

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Topics: SEO, PPC, Work, News, Inbound, Content

A Look Back at the History of the Internet and Digital Marketing

29-Oct-2019 07:38:25 | 7 Minute Read

The internet; something we probably take for-granted as many of us probably cannot remember what life was like before it existed! Since the invention of the World Wide Web in 1989 by a Tim Berners Lee; the internet and the digital world has evolved drastically. In 1990 just 0.5% of the global population used the internet. Fast forward to today and there are a staggering 4.33 billion internet users equating to an global online penetration of 59% with users using the internet to do everything from watch videos, research information, find new recipes, downloading music, writing reviews to buying new clothes and groceries. The majority of individuals consume some sort of digital content on a regular or daily basis and digital marketing has the capability to reach large and targeted audiences.

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Topics: SEO, PPC, Inbound, Social Media