News, Articles & Knowledge

What To Expect In Digital Marketing In 2021

11-Jan-2021 12:19:28 | 8 Minute Read

It’s 2021, finally…. And after the events of 2020, global and domestic, we could all be forgiven for thinking that the start of a New Year might herald calmer and more familiar waters ahead. After all, we’ve taken the transition to remote working and the digitalisation of our processes and activities in our stride. We’re aware of the ‘new normal’ and have adapted. Haven’t we?

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Topics: News, Inbound, Content, Strategy, The State of Marketing, Digital Marketing

Tim Butler - ‘Lockdown Leader’ Finalist - SME National Business Awards

22-Dec-2020 11:15:14 | 3 Minute Read

In the wake of a tumultuous year, the Innovation Visual team simply couldn’t let the opportunity pass to nominate our CEO Tim Butler as Lockdown Leader of the year in the SME National Business Awards 2020.

Find out why we think he deserves to win this prestigious award.

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Topics: Our Team, News, Awards

Hope Holman On Her First Months At Innovation Visual

21-Dec-2020 13:38:10 | 2 Minute Read

Hello, I’m Hope – one of the recent additions to the Innovation Visual team. I’ve nearly completed two months here already and have kindly been given the opportunity to write a bit about my background and first impressions of the team.

I’m extremely grateful to have not only have been given the opportunity to continue my marketing journey at Innovation Visual during these unprecedented times but to be a part of a team who have all been so welcoming and supportive during the short amount of time, it really has made starting a new job remotely much easier.   

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Topics: Our Team, News

Google Algorithm Update - December 2020

14-Dec-2020 17:32:31 | 2 Minute Read

What Is The Google Core Algorithm Update?

You may be aware that, on 3 December 2020, Google released an update to its core algorithm. It is thought that this was a big, global broad core update, more extensive even than the previous core update rolled out earlier this year in May. 

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Topics: SEO, Website, Technology, News

Google Ads Announces New Limits on Search Terms Report

02-Sep-2020 10:07:00 | 2 Minute Read

On the 2nd of September 2020, Google Ads made an announcement that upset a lot of advertisers, it said that, “Starting September 2020, the search terms report will only include terms that a significant number of users searched for, even if a term received a click.”

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Topics: PPC, News

RWS IP Services Partner with Innovation Visual

18-Jun-2020 18:14:00 | 2 Minute Read

Innovation Visual are now working with RWS IP Services and look forward to a long and prosperous partnership!

The Innovation Visual team are acting as an extension of their global marketing team, bringing the digital skills required to build upon RWS IP Services’ digital marketing strategy and securing them as a market leader. Our ongoing digital marketing services will drive increased leads and conversions through improved online search presence.

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Topics: Work, News