Physical Project were founded in 2011 by David Wells, an experienced sports massage therapist, when he began to find demand for his services were exceeding his single pair of hands. Fast forward 5 years and Physical Project has grown to a team of massage therapists providing sports and remedial massage therapy to a broad range of clients in a variety of locations. “Our approach is to tailor the service to the individual” says David, “and this includes where we provide the treatment. Our clinic in Chancery Lane is well established, but increasingly it’s our workplace massage option that is also proving popular, with our therapists providing on site massage - both chair massage and full sports massage - in workplaces of all sizes.”
Promoting Massage At Work
From Innovation Visual’s initial consultation it was clear there were several areas of Physical Project’s online presence that needed refining in order to target this increase in demand for the corporate massage treatment service. By working with David and his team Innovation Visual have not only optimised key areas of their website but have also developed a content strategy for the business, in order for them to maximise their presence on social media.
“Tim and his team at Innovation Visual have done a great job and we now have a clear strategy for all of our online marketing” says David, “with an increase awareness of the importance of wellness in the workplace we need to make sure we are well positioned online and the work Innovation Visual has done certainly does that.”