Marketing Technology (MarTech) is a rapidly expanding field that is growing in pace with the demands of businesses looking to service their customers more effectively, reduce friction from the buyers’ journey and drive sales to meet growth objectives at scale.
Topics: Technology, Social Media, Ecommerce, The State of Marketing, Digital Marketing
Innovation Visual are proud to continue to sponsor rising star Phoenix Goodman, in her Taekwondo career, and we are delighted that she has shared an update of what she has been up to this year so far.
By Phoenix Goodman herself:
Topics: News, Social Media
Influence: 'the capacity to have an effect on the character, development, or behaviour or someone or something, or the effect itself.'
How to build influence was a central topic of discussion at a talk I attended at Web Summit 2019. Whether you are a brand, individual or celebrity; influencing people in a positive way is key to creating long lasting meaningful customer relationships. It’s important to note that you don’t have to have a million followers or customers to be able to influence; more doesn’t necessarily mean better or higher engagement.
Topics: Events, News, Content, Social Media
This morning Amazing Grace, the highly regarded boutique lingerie store in Haslemere put live their ecommerce website. With the business having grown over many years from its Haslemere base business owner, Emma Green decided that she needed to make her products available to a wider audience. Working with a team of developers and designers, Innovation Visual have been providing the search marketing expertise and services for the project.
Topics: Website, Work, Social Media
