News, Articles & Knowledge

Ecosia – search the web and plant trees

27-Feb-2019 16:00:46

Google is the dominant search engine in the UK with a market share of 85%. This means that it can sometimes be easy to forget that there are other search engines out there such as Bing, Yahoo!, MSN, Duck Duck Go and Ecosia to name a few.

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Topics: SEO

HubSpot integrates LinkedIn Ads

25-Feb-2019 08:13:10

HubSpot recently announced a new feature which will allow users to track and optimise their LinkedIn Ads from within the HubSpot platform. This new feature will be available in the Professional and Enterprise tiers of the Marketing Hub as part of the HubSpot Ads tool.

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Topics: Technology, PPC, News

Hannah joins the Innovation Visual team!

19-Feb-2019 16:02:36

Hi, my name is Hannah and I have just completed my first full week as a Creative Marketing Executive at Innovation Visual!

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Topics: News

Google Maps Introduces Global Localization

18-Feb-2019 14:56:42

Google Maps is without question the most popular navigation app, with globally 67% of people using Google Maps, compared to 12% using Waze and 11% using Apple Maps. Because of this, Google is constantly looking for ways to further improve its navigation app for users to stay ahead of its competitors. That’s why they’ve taken steps to address a common issue with navigating around cities.

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Topics: SEO, News

Apple Moves to Block Google's 'Internal' Apps on iOS Devices

31-Jan-2019 22:05:45

In a further development of Apple looking to take the high ground in protecting consumer privacy in the face of the actions of other tech companies, it seems to have blocked Google's developer license over Screenwise Meter. This has meant that not only early versions of some apps like Gmail and Hangouts have stopped working, but also Google's employee apps such as for travel and on-site catering no longer function.

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Topics: Technology, Privacy

Blockchain and its impact on digital marketing

30-Jan-2019 17:24:40

‘Blockchain’ is a term that you have probably started to hear a lot more recently, especially with the emergence of Bitcoin and the attention this has got in the media. Predictions are that blockchain is going to have an impact on digital marketing, and therefore as digital marketers it’s something that we need to be aware of.

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