News, Articles & Knowledge

Creating a Successful International Advertising Campaign In Multiple Languages

24-Sep-2019 10:12:04 | 3 Minute Read

If you’re an international business that deals with clients and customers across the world, one of your challenges will be translating not only ads but your website, marketing materials and any point of contact your users might interact with.

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Topics: PPC, Strategy

Fresh New Look for Google Search Listings

31-May-2019 11:01:06 | 2 Minute Read

Google has always put the user front and centre of all their strategies and the latest revamped look of how Google's mobile search listings appear is no different. Read on to find out about the latest changes in design. 

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Topics: SEO, PPC

Introducing Google's New Gallery Search Ads

31-May-2019 08:24:52 | 2 Minute Read

Announced at ‘Google Marketing Live’ event, along with a whole heap of important updates to the Google ads platform, was ‘Gallery Ads’. This format aims to bring a more interactive and visually appealing results page. Prabhakar Raghavan, SVP of Google Ads and Commerce had this to say, “By combining search intent with a more interactive visual format, gallery ads make it easier for you to communicate what your brand has to offer”.

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Topics: PPC, Ecommerce

Scommerce Mage Working with Innovation Visual

22-Mar-2019 11:07:00 | 1 Minute Read

We are proud to confirm that we are now formally working with the talented Scommerce Mage team to boost their paid and organic search engine results as well as collaborating on the provision of Magento websites.

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Topics: SEO, PPC, Work, News, Ecommerce

Google Ads Update 2019 - The Removal of Average Position Reporting

20-Mar-2019 16:51:45 | 2 Minute Read

Google Ads is making constant changes however one significant change we must focus on is the removal of average position reporting. 

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Topics: PPC, News

Advertising on Waze

28-Feb-2019 17:04:42 | 3 Minute Read

Waze is a navigation app used by millions of drivers around the world. Waze was founded in 2008 by Ehud Shabtai who was tired of sitting in Tel Aviv traffic, so set about creating navigation system that was smarter and more adaptable with routes planned using real time traffic conditions. This led to the development of the Waze app, which Google bought for $966 million in 2013.

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Topics: PPC