The recent high profile failures of menswear retailer Austin Reed and the failure today of the administrators at BHS (British Homes Stores in the old days!) to find a buyer for this struggling business, have seen their digital sales performance highlighted as a major part of their decline. Industry commentators have said that their digital offering just wasn’t up to the standard today’s consumers demand.
Topics: PPC
Leading international technology company BrightStarr have today launched a Spanish language version of their Unily.com website on the sub-domain es.unily.com. Unily is the leading cloud intranet solution based on the Microsoft enterprise technology stack. Or as they would say in Spain, it is the "solución en nube líder intranet basado en la pila de tecnología de la empresa Microsoft".
We frequently get asked by prospective clients about how much does paid search advertising cost. Google Adwords and Bing are very popular and effective ways to find and engage with potential customers. When we answer the question on cost with the phrase 'it depends' we have to put this into context.
Topics: PPC
When you think of Virtual Reality, the word ‘cardboard’ is unlikely to be the first word that comes into your mind. Virtual Reality is something that we have deemed to be a technology of the future, and so we expect it to ‘appear’ like a futuristic technology. Such a product being made out of a material like cardboard simply doesn’t fit this vision, but thanks to Google, it does now!
Topics: Technology, Events
For many businesses, big and small, gaining high local rankings is critical to driving quality traffic to their site.
Over the past couple of years, Google has refined the local SEO ranking algorithm. And while like many aspects of search engine optimisation, gaining quality local web traffic requires a holistic approach, there are some things you can do to improve your chances of gaining local search traffic.
