Case Studies

Our case studies showcase real-world examples of how Innovation Visual's technology expertise transforms businesses across various industries, delivering measurable growth and operational efficiency. Each study highlights our strategic approach to aligning people, processes, and platforms, demonstrating how we've helped clients overcome digital challenges to achieve sustainable revenue growth.

Streamlining Sales with AI & Low-Code | Innovation Visual

Streamlining Opportunity Management with AI and Low-Code Integrations: How a Client Saved 93 Hours a Month and Doubled Sales Velocity

The Challenge Hollywood Branded, a Los Angeles-based pop-culture marketing agency, was grappling with a familiar yet high-impact...

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Optimising PSI’s ABM Programme With Custom Reports | Case Study

Optimising PSI’s Account-Based Marketing Programme with Custom Reporting Solutions in HubSpot

About PSI PSI is a global leader in providing best-in-class test solutions for corporations, government agencies, professional...

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Bespoke HubSpot Migration and Integration | Menzies case study

Menzies

Bespoke HubSpot Migration and Integration with Tech Stack We worked with long-term client, Menzies, to identify their tech stack...

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Driving Conversions with Strategic Digital Marketing for SMI

SMI

Background SMI are a world-renowned specialist manufacturer of pressure moulded cable harness systems, which are used in some of the...

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Driving Increased Organic Traffic to Unily

Unily

Background Unily is a leading Intranet-as-a-Service combining a rich intranet platform underpinned by dedicated customer service. We...

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Increased organic MQLs by +75% | RFA case study

Red Flag Alert

Who Are Red Flag Alert? Red Flag Alert are a B2B SaaS organisation that help their clients use data insights to find prospects,...

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Shopify Site & Digital Marketing | Simone Thomas Wellness case study

Simone Thomas Wellness

An SEO-Focused Shopify Website for an Influencer-backed Wellness Brand

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Effective Digital Marketing for Red Paddle Co

Red Paddle Co

Background Red Paddle Co are leaders in the world of inflatable stand up paddle boards who operate via a global network of...

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Positively Transforming PedalCover

PedalCover

Background PedalCover was started by former professional cyclist Darren Thomas to provide a unique home and bike insurance policy...

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Successful Optimisation of The Medical Stock Images Company Website

Medical Stock Images Company

Background The Medical Stock Images Company create and sell rights-managed medical stock imagery online. The images are created...

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Successful Search Engine Optimisation Services for Medical-Artist.com

Medical-Artist.com

Background Medical-Artist.com, a growing agency providing medical illustration and visualisation services in 2D and 3D. Their artists...

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Driving Higher Engagement & Revenue with Segmentation & Personalisation | Case Study

Joseph's Wigs Case Study - Email Segmentation

We have been working with Joseph's Wigs for several years, implementing an effective multi-channel digital marketing strategy that has...

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Providing Effective Digital Marketing Services for The YES Company

Yes Yes Yes

Background Yes Yes Yes manufacture and sell natural, organic, personal lubricants, moisturisers and washes online to the UK, Europe,...

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Knowledge Base

Our knowledge base offers in-depth analysis on the latest RevOps trends and best practices, combining practical expertise with cutting-edge insights to help you align your systems for maximum business impact.

Why Voice AI Is the Competitive Edge Most Businesses Are Missing

Voice Search, AI Conversations & the Future of Customer Experience

Voice AI has evolved from simple search to powerful conversation. Neural Voice founder Jeremy Smith shares what’s happening and what your business must know to stay ahead.

Is Your Site Ready for AI Search? Here’s Why It Matters

AI, Apple & Antitrust: Why Search Will Never Be the Same

AI-led search is changing how your business is found. If your site isn’t optimised for machine understanding, you risk becoming invisible..

AI in Web Development: Finding the Sweet Spot Between Speed and Quality

AI in Web Development: Finding the Sweet Spot Between Speed and Quality

AI accelerates web development but must be balanced with human expertise to ensure quality and long-term viability.

What Is HubSpot CRM & Why Should You Choose It for Your Business?

What Is HubSpot & Why Should You Choose It for Your Business' CRM?

HubSpot is a flexible CRM offering powerful tools and impressive value. Find out how HubSpot CRM could help you achieve your business goals.

Understanding Search Intent: SEO is Evolving to Drive Business Results

How Understanding Search Queries Can Elevate Your SEO Strategy

Understanding search queries is vital in shaping SEO strategy, determining intent & using that information to better connect with potential customers.

Why Conversion Rate Optimisation Is A Key Metric For Marketers

Why Conversion Rate Optimisation is Your Best Ally

Effective Conversion Rate Optimisation is a critical metric for marketers. Here's why & how to use the right CRO to improve your paid & Organic search ROI.

The Fundamentals of AI with Professor Watson

The Fundamentals of AI with Professor Watson

Explore how AI and ML are changing marketing and RevOps with Tim Butler and Prof. Paul Watson. Practical insights, risks, and strategy tips inside.

AI, Content Strategy and SEO: Insights from Surfer

AI, Content Strategy and SEO: Insights from Surfer's Tomasz Niezgoda

Explore how AI is transforming SEO and content marketing with insights from Surfer’s CMO, Tomasz Niezgoda.

How to Buy Trust with B2B Through Thought Leadership

How to Buy Trust with B2B Through Thought Leadership

Learn how thought leadership and authenticity can help B2B brands build trust, engage audiences, and shorten long sales cycles.