Choose the session that fits the role you are in and the decisions you are making. Many leaders attend more than one, or send their sales and marketing leads to the combined day.
Audience line: For CEOs, company directors and C-suite owning revenue and strategy.
Format: Full day, in-person
Time: 9:00am to 4:30pm
Cohort: Small group of senior peers
What you leave with. A clear, credible position on AI for your business. Use cases identified, governance understood, and a concrete next step you can put in motion that week.
Audience line: For CEOs, company directors and C-suite owning revenue and strategy.
Format: Full day, in-person
Time: 9:00am to 4:30pm
Cohort: Small group of senior peers
What you leave with. A clear, credible position on AI for your business. Use cases identified, governance understood, and a concrete next step you can put in motion that week.
Audience line: knowledge hungry CEOs, CMOs, Marketing and Demand Gen leaders.
Format: Half-day, in-person
Time: 9:00am to 12:15pm
Pairs with: Sales half-day, same day
What you leave with: A working AI operating model for your marketing function, with use cases sequenced by impact and effort, ready to take back to your team.
Audience line: knowledge hungry CEOs, CMOs, Marketing and Demand Gen leaders.
Format: Half-day, in-person
Time: 9:00am to 12:15pm
Pairs with: Sales half-day, same day
What you leave with: A working AI operating model for your marketing function, with use cases sequenced by impact and effort, ready to take back to your team.
Title: Using AI Strategically in Sales
Audience line: Knowledge hungry CEOs, CROs, sales directors and all leaders with sales responsibilities.
Format: Half-day, in-person
Time: 1:00pm to 5:15pm
Pairs with: Marketing half-day, same day
What you leave with. A practical, repeatable approach to AI in sales, going beyond ChatGPT into data, workflow design and AI agents in your pipeline.
Title: Using AI Strategically in Sales
Audience line: Knowledge hungry CEOs, CROs, sales directors and all leaders with sales responsibilities.
Format: Half-day, in-person
Time: 1:00pm to 5:15pm
Pairs with: Marketing half-day, same day
What you leave with. A practical, repeatable approach to AI in sales, going beyond ChatGPT into data, workflow design and AI agents in your pipeline.
Many leaders responsible for both functions, or pairs of leaders attending together, take the combined Marketing and Sales day. Same date, same venue, both half-days back to back with lunch included. £500 + VAT for the day, a £100 saving on booking the two half-days separately.
AI Workshop Locations
We run AI workshops across the UK's major business hubs, so you can learn close to home alongside other leaders working through the same AI decisions. Choose your nearest location for upcoming dates and to book your place.
Central and easy to reach from across the South East, and our most regular location through the year. Both the full Leaders day and the half-day Marketing and Sales courses run here.
Central and easy to reach from across the South East, and our most regular location through the year. Both the full Leaders day and the half-day Marketing and Sales courses run here.
In the heart of the Midlands and well connected for the wider region. The full Leaders day runs alongside the half-day Marketing and Sales courses.
In the heart of the Midlands and well connected for the wider region. The full Leaders day runs alongside the half-day Marketing and Sales courses.
Our northern hub, convenient for the North West and beyond, with the full day and both half-day courses running across the year.
Our northern hub, convenient for the North West and beyond, with the full day and both half-day courses running across the year.
Covering the South West and South Wales, with the Leaders day and the half-day Marketing and Sales courses both running here.
Covering the South West and South Wales, with the Leaders day and the half-day Marketing and Sales courses both running here.
In the Thames Valley, an easy reach along the M4 corridor and across the Home Counties, with the full day and half-day courses available.
In the Thames Valley, an easy reach along the M4 corridor and across the Home Counties, with the full day and half-day courses available.
Our Scotland location, bringing the full Leaders day to leaders across the central belt.
Our Scotland location, bringing the full Leaders day to leaders across the central belt.
Serving the East Midlands and well placed for the wider region, with the full Leaders day running here.
Serving the East Midlands and well placed for the wider region, with the full Leaders day running here.
On the South coast and an easy reach from Sussex and the wider South East, home to the half-day Marketing and Sales courses.
On the South coast and an easy reach from Sussex and the wider South East, home to the half-day Marketing and Sales courses.
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