AI Workshop for Leaders Start Learning
Brighton has one of the highest concentrations of digital, creative and tech businesses outside London, built on a foundation of agency, SaaS, e-commerce, fintech and media organisations who serve clients across the UK and internationally. For those businesses, the question isn't whether to use AI; it's how to apply it strategically across marketing and sales without losing what makes them distinctive.
Our Using AI Strategically courses run in Brighton at the Maldron Hotel, covering marketing in the morning and sales in the afternoon, available individually or as a combined full-day experience.
Why Brighton?
Brighton's digital sector punches well above the city's size, with a particular strength in performance marketing, e-commerce, SaaS and creative tech. The city is home to a uniquely independent business culture — one where strategic AI capability matters more than chasing tools. The South Coast also serves a strong concentration of B2B businesses across Sussex, Surrey and Hampshire, with excellent links to London and Gatwick. Our Brighton workshops are designed for marketing and sales leaders building real operating models, not adopting AI for its own sake.
Our Brighton courses are held at the Maldron Hotel Brighton, a modern 4-star hotel located right on Brighton's iconic seafront at Cannon Place, BN1 2FU. The hotel only opened in 2024, so facilities are new and purpose-built for events.
The hotel is a 2-minute walk from the Brighton Centre, less than 10 minutes from Brighton Pier, and a 15-minute walk from Brighton mainline train station — which provides direct trains to London Victoria in around 50 minutes and to Gatwick Airport in just 25 minutes. Gatwick is 27 miles away by car, central London is 53 miles, and Heathrow is around 70 miles. Parking is available at the NCP Brighton Centre on Russell Road, opposite the hotel, with a discounted rate for hotel guests
The Maldron has 225 modern, air-conditioned rooms, six versatile meeting rooms on a dedicated step-free meeting floor, and equipment including 75" Clevertouch UX PRO Interactive Displays in each room. On-site dining is at Grain & Grill. There's also an on-site gym and 24-hour room service.
You're a short walk from Brighton's North and South Lanes, the Royal Pavilion, Brighton Museum, the seafront and the British Airways i360. Plenty of options for a working lunch or evening with colleagues.
Nationwide Workshops for Revenue Leaders
Dates (2026) |
Location |
| Thursday 5th March | London |
| Wednesday 11th March | Reading |
| Thursday 2nd April | Bristol |
| Thursday 16th April | London |
| Friday 8th May | Manchester |
| Wednesday 20th May | Birmingham |
| Wednesday 3rd June | London |
| Friday 11th September | London |
| Friday 18th September | Manchester |
| Thursday 15 October | Edinburgh |
| Wednesday 21st October | Birmingham |
| Tuesday 6th November | London |
| Tuesday 10th November | Nottingham |
| Wednesday 2nd December | Manchester |
| Thursday 3rd December | Birmingham |
| Wednesday 9th December | London |
Full day
A full-day workshop for C-suite, Directors and Senior Managers covering AI readiness, governance, use cases and next steps.
Full day
A full-day workshop for C-suite, Directors and Senior Managers covering AI readiness, governance, use cases and next steps.
Half-day morning course
For CMOs and Heads of Marketing: building an AI-enabled marketing operating model.
Half-day morning course
For CMOs and Heads of Marketing: building an AI-enabled marketing operating model.
Half-day afternoon course
For Sales Leaders and VPs: practical AI for pipeline, lead qualification and forecasting.
Half-day afternoon course
For Sales Leaders and VPs: practical AI for pipeline, lead qualification and forecasting.
Combine both half-day workshops on the same date and leave with a full AI strategy for your organisation. Your marketing and sales leaders in the same room, aligned on one AI roadmap. Here's how the day runs:
Morning: Using AI Strategically in Marketing
Lunch (included)
Afternoon: Using AI Strategically in Sales
If you’re building an AI-enabled revenue engine, the full day gives you the combined operating model, demand creation in the morning, revenue execution in the afternoon.
Past attendees have come from digital agencies, SaaS, e-commerce, professional services and creative tech businesses across Sussex, Surrey, Hampshire and the wider South East. Common roles include CMO, Head of Marketing, Growth Director, Sales Director and Commercial Director.
We'd love to have you all!
Bringing a colleague ensures alignment across your leadership team, making it easier to implement AI throughout your business. It’s also a great way to maximise the impact.
Enquire today and we can discuss a group deal.
Event Testimonials
"What a delicious feast this veritable “tasting menu” was, as a practical and informed workshop delivered by Innovation Visual. With enough information given to allow for a much more informed understanding of AI, and the current impact that AI is and will continue to have on Industry. And enough practical information presented to give you a grounded and confident approach to the basics of AI Agent prompting, I would thoroughly recommend this workshop to any business professional who is keen to get to grips with AI in every respect, at a foundational level. Very good indeed, well worth it."
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