Webinar
As a B2B leader in your industry today, you're likely exploring how AI and intelligent agents could transform your business. But you may also be aware that AI initiatives are only as effective as the data that powers them.
If you're working with disconnected systems and fragmented data across marketing, sales, and service, you're not alone. HubSpot’s Data Hub is the foundational layer for delivering clean, connected, and activation-ready data across marketing, sales and service - giving you the data infrastructure that makes AI agents, automation, and insights truly work.
Join Maxime and Tim as they show how Data Hub transforms messy data into a strategic growth engine, what practical use-cases look like in B2B organisations with £5 m+ turnover, and how you can prepare your business now for AI-agent-enabled workflows.
Maxime Lauricella
Partner Development Manager, HubSpot
With more than eight years’ experience in the SaaS sector, including five years at HubSpot, Maxime brings extensive expertise in marketing and sales strategy, driving impactful results across complex revenue operations.
Tim Butler
Founder and CEO, Innovation Visual
Tim Butler is the CEO of Innovation Visual, with extensive experience as a speaker at conferences, webinars and industry events. He is also an expert problem solver, a beekeeper and an avid cyclist! With a focus on technology, data, and growth strategy, Tim inspires audiences by delivering practical, actionable insights that help businesses maximise profit and maintain a competitive edge. His unique perspective blends years of executive leadership with a deep understanding of cutting-edge technologies and data analytics.
