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Case Studies

Our case studies showcase real-world examples of how Innovation Visual's technology expertise transforms businesses across various industries, delivering measurable growth and operational efficiency. Each study highlights our strategic approach to aligning people, processes, and platforms, demonstrating how we've helped clients overcome digital challenges to achieve sustainable revenue growth.

Streamlining Sales with AI & Low-Code | Innovation Visual

Streamlining Opportunity Management with AI and Low-Code Integrations: How a Client Saved 93 Hours a Month and Doubled Sales Velocity

The Challenge Hollywood Branded, a Los Angeles-based pop-culture marketing agency, was grappling with a familiar yet high-impact...
Improving Conversion Rate With HubSpot Chatbot | Case Study

Award Winning Case Study - How Citron Hygiene Leveraged HubSpot Chatbots to Improve Their Website Conversion Rate with Conversational Marketing

About Citron Hygiene Citron Hygiene specialise in providing comprehensive hygiene services and solutions across various industries....
MarTech Consolidation & HubSpot Onboarding | Citron case study

Global Business MarTech Consolidation & HubSpot Enterprise Onboarding

What We Achieved For Citron Hygiene Cost consolidation Streamlined MarTech functions Single portal for global marketing function...
Driving lead generation for Local IT company, Freestyle TS

How Freestyle Ts Achieved a 200% Increase in Conversion Rate YoY

Summary Results Discover how we have worked with local IT company Freestyle TS, over the last year on their digital marketing strategy...
Case Study - Dudley Industries

Dudley Industries

Background Dudley Industries are a manufacturer who specialise in the design and manufacturing of stainless-steel products, including...
HubSpot CMS website development | DHM case study

A Custom HubSpot CMS Website for DHM

We built a website using HubSpot CMS, with deeply integrated CRM and digital marketing features at the core, to help this hospitality...
International Digital Marketing for Cubiks

Cubiks

Background Cubiks (now Talogy) are a global talent management consultancy who provide companies with innovative talent selection and...
Broadplace Partner With Innovation Visual: HubSpot Re-onboarding

Broadplace Partner with Innovation Visual

We are pleased to announce that Broadplace has chosen to partner with Innovation Visual to re-onboard their team into HubSpot. We are...

Knowledge Base

Our knowledge base offers in-depth analysis on the latest RevOps trends and best practices, combining practical expertise with cutting-edge insights to help you align your systems for maximum business impact.

Why Voice AI Is the Competitive Edge Most Businesses Are Missing

Voice Search, AI Conversations & the Future of Customer Experience

Voice AI has evolved from simple search to powerful conversation. Neural Voice founder Jeremy Smith shares what’s happening and what your business must know to stay ahead.
Is Your Site Ready for AI Search? Here’s Why It Matters

AI, Apple & Antitrust: Why Search Will Never Be the Same

AI-led search is changing how your business is found. If your site isn’t optimised for machine understanding, you risk becoming invisible..
AI in Web Development: Finding the Sweet Spot Between Speed and Quality

AI in Web Development: Finding the Sweet Spot Between Speed and Quality

AI accelerates web development but must be balanced with human expertise to ensure quality and long-term viability.
What Is HubSpot CRM & Why Should You Choose It for Your Business?

What Is HubSpot & Why Should You Choose It for Your Business' CRM?

HubSpot is a flexible CRM offering powerful tools and impressive value. Find out how HubSpot CRM could help you achieve your business goals.
Understanding Search Intent: SEO is Evolving to Drive Business Results

How Understanding Search Queries Can Elevate Your SEO Strategy

Understanding search queries is vital in shaping SEO strategy, determining intent & using that information to better connect with potential customers.
Why Conversion Rate Optimisation Is A Key Metric For Marketers

Why Conversion Rate Optimisation is Your Best Ally

Effective Conversion Rate Optimisation is a critical metric for marketers. Here's why & how to use the right CRO to improve your paid & Organic search ROI.
The Fundamentals of AI with Professor Watson

The Fundamentals of AI with Professor Watson

Explore how AI and ML are changing marketing and RevOps with Tim Butler and Prof. Paul Watson. Practical insights, risks, and strategy tips inside.
AI, Content Strategy and SEO: Insights from Surfer

AI, Content Strategy and SEO: Insights from Surfer's Tomasz Niezgoda

Explore how AI is transforming SEO and content marketing with insights from Surfer’s CMO, Tomasz Niezgoda.
How to Buy Trust with B2B Through Thought Leadership

How to Buy Trust with B2B Through Thought Leadership

Learn how thought leadership and authenticity can help B2B brands build trust, engage audiences, and shorten long sales cycles.