Resources

Resources

Innovation Visual's resource hub provides practical tools, guides, and industry insights to help you navigate the complex world of revenue operations and digital transformation. From implementation guides to technology comparisons, our expert-created resources give you actionable knowledge to enhance your business operations and drive performance across your marketing, sales, and service functions.

Google Ads Auction Insights Report: Key Metrics Explained

What Is The Google Ads Auction Insights Report?

Auction insights is a pre-built report in Google Ads that provides information on other advertisers who’re also bidding on the same...

Twitter Advertising

Why You Should Advertise on Twitter

LinkedIn Advertising

The Benefits of LinkedIn Advertising

Google Ads

Effective Google Advertising Creating and managing Google Ads advertising campaigns effectively takes expert knowledge and experience....

How To Check If Your Google Ads Are Performing, Or Not...

Google Ads has become an increasingly complex platform over the past few years. If you aren’t an experienced PPC professional, it can...

Proven Ways to Improve Your PPC Campaign Performance

Optimising PPC and Utilising Best Practice

So, how do you make a PPC account on Google Ads, Bing, Facebook or LinkedIn successful? What is best practice and how do you know if...

Examining Remarketing & How To Use It Effectively

How to Use Remarketing Effectively

If you’re interested in getting started with or improving your paid advertising, remarketing should be top of your list. Remarketing...

Building an Effective Google Shopping Campaign

When it comes to running effective Google Shopping campaigns, one of the most critical steps is the build itself. A well-thought-out...

How to Create Successful International Advertising Campaigns In Multiple Languages

Creating a Successful International Advertising Campaign in Multiple Languages

If you are part of an international business that deals with clients and customers across the world, one of your challenges will be...

Paid Advertising: Everything You Need to Know

Everything You Need to Know about Paid Advertising

Many well-known platforms are monetising the data they collect through paid advertising. From the established Google and Bing, the...

How Much Does a Click Cost? (in Paid Search)

Google Ads and Bing are very popular and effective ways to find and engage with potential customers and we frequently get asked by...

Paid Shopping Campaigns: How To Get Traction

12 Tips on How to Get Traction on Your Shopping Campaigns

Shopping campaigns are notoriously hard to maintain and can be difficult to get a good result from. However, when planned, created and...

A clear and bold heading

What Is The Google Ads Auction Insights Report?

Twitter Advertising

LinkedIn Advertising

Google Ads

How To Check If Your Google Ads Are Performing, Or Not...

Optimising PPC and Utilising Best Practice

How to Use Remarketing Effectively

Building an Effective Google Shopping Campaign

Creating a Successful International Advertising Campaign in Multiple Languages

Everything You Need to Know about Paid Advertising

How Much Does a Click Cost? (in Paid Search)

12 Tips on How to Get Traction on Your Shopping Campaigns

How Best to Manage Your Biddable Media Campaigns: 8 Factors to Consider

Knowledge Base

HubSpot Product April Update

Managing Your Tech Stack

The New Frontier of Discovery: How AI-Powered Search is Reshaping Consumer Behaviour

Why Conversion Rate Optimisation is Your Best Ally

What Is The Google Ads Auction Insights Report?

Importance of Structured Data and Schema.org Markup for Your Website

The Fundamentals of AI with Professor Watson

AI, Content Strategy and SEO: Insights from Surfer's Tomasz Niezgoda

How to Buy Trust with B2B Through Thought Leadership