Resources

Innovation Visual's resource hub provides practical tools, guides, and industry insights to help you navigate the complex world of revenue operations and digital transformation. From implementation guides to technology comparisons, our expert-created resources give you actionable knowledge to enhance your business operations and drive performance across your marketing, sales, and service functions.

Top Takeaways from B2B Marketing Expo 2024

In November 2024, we sent three members of our Client Services team, Vogue, Kate and Hope to the B2B Marketing Expo at Excel in...

Knowledge Base

Our knowledge centre offers in-depth analysis on the latest RevOps trends and best practices, combining practical expertise with cutting-edge insights to help you align your systems for maximum business impact.

Agentic AI in RevOps: From AI Agents to Swarms & Super-Agents

From Solo Bots to Swarming Super-Agents: the Next Wave of AI for RevOps Leaders

Explore how agentic AI, super-agents, and AI swarms are transforming RevOps to boost efficiency and automate revenue workflows.

April 2025 HubSpot Product Updates: What’s New and What It Means for Your Business

HubSpot Product April Update

Read more to learn what HubSpot’s April 2025 product updates are and what they mean for your business.

Managing Your Tech Stack

Discover how to optimise your tech stack and drive business success. Learn about a holistic approach to technology implementation that aligns your people and systems for maximum efficiency and revenue growth.

Why Conversion Rate Optimisation Is A Key Metric For Marketers

Why Conversion Rate Optimisation is Your Best Ally

Effective Conversion Rate Optimisation is a critical metric for marketers. Here's why & how to use the right CRO to improve your paid & Organic search ROI.

Google Ads Auction Insights Report: Key Metrics Explained

What Is The Google Ads Auction Insights Report?

Find out how to use your Google Ads Auction Insights Report to improve the performance of your search and shopping campaigns.

Importance of Structured Data and Schema.org Markup for Your Website

Ever wondered what structured data is and why you need it? Here's everything you need to know about structured data and schema markup and how to use it.