Inbound Marketing Executive, WFH or Office - Job Vacancy

Looking for your next career move?

 

To further bolster our growing team we are looking to employ a further Inbound Marketing Executive who has potential for rapid progression to a management role. We are a growing specialist digital marketing agency that focuses on strategic collaboration with clients in the search, content and digital effectiveness areas. Although we have both B2B and B2C clients your focus would be on delivering effective inbound marketing for our B2B client base. As a fast growing HubSpot Platinum Partner we are looking for an excellent candidate that will increase our HubSpot skills and resources.

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About the Role

The key responsibilities of this role:

  • Managing a number of client accounts by working with the client and team to achieve their inbound marketing goals
  • Working with clients to formulate inbound marketing campaigns and then executing the components within them
  • Identify replicable marketing strategies, tactics and channels that address business pain points and drive new customer acquisition - with an implement, test, and measure and evolve mindset
  • Reporting on the performance of demand generation campaigns & advising on changes
  • Creating and reporting on A/B testing and other optimisation activities to demonstrate increasing client ROI
  • Create, maintain and optimise marketing automation workflows and their components.
  • Create, maintain and optimise conversational marketing flows
  • Manage the content creation process and quality to ensure clients goals are met
  • Analysing overall website performance and help them improve performance at all points to meet their KPIs
  • Liaising with clients to explain their performance reports & the work we are undertaking and to advise them of the actions and tasks they need to complete to assist us with our work.

 


About You

Qualifications

Multiple valid HubSpot Certifications.

Degree qualified or able to demonstrate equivalent level of ability.

Experience: 

At least 2 years digital marketing experience

At least 12 months experience in using HubSpot Marketing Professional and / or Enterprise either in-house or within an agency role.

Conversational marketing experience is preferred but not essential.

Commercial use of Google Ads is preferred but not essential.

Experience of Google Optimize, SEMRush, Google data Studio and Drift is preferred but not essential. 

Knowledge:

Good working knowledge of Google Analytics and how to extract insights from data.

Skills:

Ability to formulate, plan and execute inbound marketing campaigns

Solid understanding and ability to deliver marketing automation

Ability to plan and map successful integrated campaigns

Excellent interpersonal, organisational and communication skills

Impressive client facing skills with the ability to present effectively to senior level

Ability to demonstrate achieving results through digital marketing activities

Behaviours &   

Attributes:  

Self-motivated with a β€œcan do” attitude & the desire to achieve.

Working

Conditions:  

Able to work remotely with occasional visits to the office

Be legally able to work in the UK – although this role is remote, UK law states that all employees must have legal right to work in the UK.

NB we are looking for an employee not a contractor or freelancer

 


More Information

The Future

The ambitious growth plans of the business mean that there will be further recruitment of team members in the future therefore good people skills and a strong desire to develop your career in digital marketing are essential. We want people who want to grow with the business, take on more responsibilities and reap the rewards of this.

The Rewards

We believe that great performance is well rewarded and the remuneration now and into the future will reflect the abilities and on-going performance of the right candidate. The package on offer is in the salary range of Β£38,000 to Β£40,000 + pension depending on experience & skills. We provide an industry leading 24 days holiday per year + team trips in the UK and overseas.

If you are looking to move forward into a role that will challenge you and provide excellent opportunities for professional growth in a very positive workplace then Innovation Visual is for you.

The Training

We believe in constant learning and development through the entire team as our industry changes constantly. We therefore invest in training our team and encourage personal development. Each member of the team is mandated to undertake at least 8 hours of training and personal development per month. We know from feedback that our team members become highly skilled and very knowledgeable extremely quickly, and far faster than the industry norms. We are a full Google Partner, HubSpot Platinum Partner, Trustpilot Partner and Bing Agency and have access to their training resources online and in person to allow us to further develop your skills.

We support and provide other external training to ensure you are constantly developing your skills and abilities. Currently we have team members taking professional and University courses paid for by the business to support their skills development. Various team members have also increased their knowledge by attending digital marketing events and training across the UK, Europe and USA (note currently all foreign travel is on hold due to COVID19). We have been finalists in staff training and empowerment awards for our approach to investing in our team.

The People

The IV team are the agency's single greatest asset. A group of skilled, proactive and dynamic people who work brilliantly together, getting things done and having fun while they do it. You can meet them here.


To Apply

Submit the below form and we will get back to you ASAP. You are also very welcome to call if you would like to discuss the role in more detail or have any questions. 0333 772 05 09.