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12 Tips On How To Get Traction On Your Shopping Campaigns

Shopping campaigns are notoriously hard to maintain and can be difficult to get a good result from. However, when done correctly shopping ads can dramatically increase conversions and increase your ROI. Shopping ads are usually focused around the later stages of the buyer’s journey at the final interaction point before a purchase. Therefore, perfecting and […]

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Using Video in Digital Marketing

Video is one of the most powerful forms of media when it comes to engaging people. A well-made video can be eye catching, entertaining and informative. One of the standout advantages of video is the ability to present a large amount of information to the viewer quickly in a far more engaging way than having […]

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Essential Tips for Effective Facebook Advertising

Facebook has gotten a lot of press in recent months and most of it hasn’t been so great. However, as marketers, we rely on platforms like Facebook to do our jobs. Because of this, it’s hard to ignore the importance of this kind of advertising and the potential returns it can produce for business and […]

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